TFIT Menu Engineering
Learning Pivot Course

OVERALL DESCRIPTION:

​

According to recent research, customers spend only one or two minutes reviewing a restaurant's menu.  Now because of the pandemic menus have been going digital by accessing them at the table with a QR code, this provides you with just a small window of opportunity to capture your customers' attention and help them find just what they are looking for.   In this TFIT menu engineering course, we will present you with proven strategies and techniques that can help you optimize your menu and increase the revenue it generates for your business.

Through the process of menu engineering, you will explore a unique approach to developing, grading and categorizing menu items based on profitability and sales volume.  We will also explore several effective menu design techniques that will help you improve how you name and describe menu items and organize and highlight them to showcase your most profitable, best-selling dishes. You will walk away from this course with a set of practical tools you can use right now to help any business that hires you.